Born between 1996 and 2010, the new generation of individuals, Generation Z, can be described as loyal, thoughtful, compassionate, open-minded, responsible and determined. However, they are so much more than that. Generation Z is a generation of creative and innovative digital natives who crave authenticity.
There's no real age limit on creativity. Source: ivanovgood/pixabay, used with permission. Psychologists who study creative accomplishments throughout the life cycle generally find that creativity peaks between the ages of mid- to late 30s or early 40s.
A growing discourse suggests that Generation Z (Gen Z) is endowed with higher cognitive abilities compared to their predecessors, the Millennials. This assertion prompts an exploration into the unique characteristics and experiences that might contribute to the perception of heightened intelligence within Gen Z.
The term ``Greatest Generation'' typically refers to those who grew up during the Great Depression and fought in World War II. This generation is often characterized by their resilience, sacrifice, and commitment to civic duty.
Generation Z is known for Being resourceful
They're the first generation that doesn't need you (or any adult) for knowledge – they can get it online. Because they are finding their answers, they are doers and activists—they jump in and do—which means they may ask for your forgiveness rather than your permission.
Statistically, Gen Z tends to register as Democrats, reflecting their greater openness to left-leaning causes compared to earlier generations.
Gen Z is also generally known for its idealism—they're part of a new wave of “inclusive consumers” and socially progressive dreamers. Generally speaking, Gen Zers believe in doing their part to help stop the intensification of climate change and to establish greater equity for all.
Gen Z is set to become the largest and richest generation in the world over the next 10 years, according to a new report by Bank of America which found that those born between 1997 and 2012 are expected to amass over $74 trillion in income by 2040.
While Gen Z adapted to technology as it developed, Gen Alpha has known no other way of life. Their upbringing and unique characteristics set them up as a generation of trailblazers, ready to weave technology into every nook and cranny of our daily lives.
Gen Z is far more likely to be single than any other generation, according to a new report from Coupon Birds. While only 28 percent of millennials said they were single in the survey of 2,000 U.S. adults, a whopping 46 percent of Gen Z were without a partner.
However, the report reveals that Gen Z (aged 15-24) are unhappy. Young Americans are the most discontent with many experiencing 'mid-life crises'. But what's making them sad? The annual World Happiness Report has been published for the year 2024 and there's not much to be happy about.
Baby-boomers were born between 1946 and 1964—and are the luckiest generation in history. Most of the cohort, which numbers 270m across the rich world, have not fought wars.
Gen Z values creativity and curiosity more than older consumers do and, as lifelong digital natives with an abundance of tech and media tools at their fingertips, they can find inspiration anywhere. Covid-19 lockdowns and the rise of social media have left their mark on this mobile-first generation.
In other words, while “creativity” was taught to millennials and generation X in art classes, it's significantly more inherent for gen Z. Logan first observed this phenomenon when she ran School of Doodle, an “online high school for imagination” for teen girls.
Research shows the ages between 18-29, referred to by developmental psychologists as the 'emerging adulthood' years, are characterized by high rates of mental and emotional challenges.
According to new research creativity peaks at different ages: One in our mid-20s and another 30 years later. Each one of us is born with a unique set of talents. Some of our talents show up early in life. Others percolate more slowly.
The differences are even more expressed in most categories. The Millennial generation still scores better when evaluating general knowledge but also beats the Z generation when it comes to extroverted skills like verbal reasoning.
Gen Alpha: Born between the early 2010s and 2024. The second generation of digital natives, Gen Alphas have never been without smartphones or social media. They are drawn to authenticity, interactivity, and gamification. Zalpha: Someone born on the cusp of Gen Alpha and Gen Z that shares traits of both generations.
2025 marks the end of Generation Alpha and the start of Generation Beta, a cohort that will include all individuals born between 2025 and 2039.
Some believe Gen X will be regarded as the greatest generation of all time - we think it's certainly the coolest. Who is Generation X?
Is Gen Z the poorest generation? Gen Z has experienced higher poverty rates than millennials, Gen Xers and baby boomers, according to the KIDS COUNT Data Center.
Growing up amid uncertainty has given Gen Z a unique set of characteristics, including being flexible and resilient. It has opened them up to new ways of thinking about the future and doing things – and questioning the ways things are done, which leads to the next trait Gen Zers will bring with them to work.
GoDaddy Data Shows Gen Z Trusts Influencers More Than Friends.
Gen Z Struggles With Mental Health
Social media, which many Gen Zers have used for most of their teenage and adult life, exacerbates these issues — no other generation has had such immediate and unfiltered access to the news for most of their lives, which can lead to stress, anxiety, and other mental health issues.