If you leave purple shampoo on for too long, you may find yourself with a little lilac hue. This color is not permanent and is more likely to happen if you have very light blonde hair or if your hair is dry and damaged. To remove the purple hue, switch to regular shampoo for your next few washes.
DOES PURPLE SHAMPOO DAMAGE HAIR? The cool violet pigment in purple shampoo won't damage hair, but if you leave it on strands too long, those purple pigments will take their job a little too far and could turn tresses a purple-violet colour.
How long you leave it in for depends on your hair type. Warm Blondes: Leave in for 1-3 minutes before rinsing. Neutral Blondes: Leave for 3-5 minutes before rinsing. Cool Blondes: Wait 5-15 minutes before rinsing.
Too Much of a Good Thing: Purple Shampoo Left On Too Long
You can, in fact, over-tone your hair. Leaving purple shampoo in your hair for an hour or more can cause your hair to look dull and lifeless. To leave purple shampoo for more than 10 minutes is already too much.
Can you leave purple shampoo in your hair overnight? According to hair experts, it's not a good idea to leave purple shampoo in your hair overnight. The shampoo deposits purple pigment in your hair, which could possibly turn your hair purple.
If you leave the toner processing for too long, you might end up having damaged hair with unwanted purple or blue shades. Why does this happen? Toners have pigments in them to cancel out the yellow and orange tones in brassy hair.
“Purple shampoo does not cancel out orange so if the hair has any orange or yellow orange tones in it, the purple shampoo would actually make them warmer depositing red into the hair.”
The short answer: No! People have been trying this technique because your hair will absorb more of the purple pigment when it's dry.
The purple shampoo can cause build up making the hair look dull and darker if overused." This makes the lightening process more difficult to create a seamless blend.
When To Use Purple Shampoo After Bleaching? Avoid washing your mane for the first 48 to 72 hours after bleaching it. This is to give your hair enough time to seal in its new color. If you waited 72 hours before washing your hair after it was bleached, you could use the purple shampoo the next time you shower.
Purple shampoo is purple colored shampoo that distributes purple pigment to neutralize brassy, yellow tones. Purple is used because, if you take a look at the color wheel, it is the direct opposite color of yellow. This means purple and yellow cancels one another out.
Because it does not contain an ingredient that will chemically change the color of your hair, purple shampoo cannot truly lighten hair. If anything, purple shampoo may make your hair temporarily slightly darker.
Purple shampoo works the same way to eliminate brassiness on brown hair as it does on blonde. It helps to prevent color fade, while emphasizing shine, keeping brown hair vibrant and rich. Using purple shampoo on brown hair regularly will take out any unwanted warm tones in your strands.
OK, so what is the best way to use purple shampoo? Well, for starters, you want to apply it on completely wet hair. (Note: If you have especially dry or brittle ends, we'd also recommend putting a tiny amount of conditioner on just the tips to prevent them from absorbing too much pigment.)
Use Baking Soda
Baking soda is a great way to remove the purple tint from your hair from a purple shampoo. Simply add equal parts baking soda and water to your hair and let it sit for 5-10 minutes. After that, rinse it out thoroughly and shampoo as usual.
Blue shampoos are designed to counteract orange tones in brunette hair, while purple shampoos are used to banish brass in blonde hair. If you make the leap from brunette to blonde hair, make sure to switch to a purple shampoo to counteract the yellow tones that often appear in color-treated blonde hair.
While the violet tones in purple shampoos can help bring blonde back to life, it does this by adding more toner; in effect, covering up the mineral coating on the hair cuticle. The more you shampoo with tone-correcting products, the more buildup you create — and the darker your blonde looks.
However, we've created the 'Goldilocks' of purple shampoos; a product with just the right level of purple tones, which takes 3-5 minutes to work its magic on brassy strands.
Things You Should Know
Let the shampoo sit on your hair for 2-3 minutes if you're a natural blonde or 15 minutes for brassy color-treated hair. For gray or platinum hair, wait 30 minutes.
Yellow and violet are opposites on the color wheel, so purple is used to cancel out overly warm, brassy tones. Invest in a purple shampoo to help crush brassy tones for a cooler, brighter blonde.
Toner isn't meant to change the color of hair, but it neutralizes the undertones of hair color that might be overly emphasized by dye or highlights. This product is especially useful for blonde hair, as it can heavily influence the type of blonde you're going for.
Toners fade with each shampoo, so washing your hair everyday will cause it to fade faster. Most toners last for about four weeks.