Global leading beauty consuming countries 2018 In 2018, United States was the leading consumer of beauty products worldwide based on value. The consumption value of beauty products in the U.S. amounted to about 89.71 billion U.S. dollars in that year.
Market size of beauty & personal care in 20 countries worldwide 2024. The revenue ranking in the beauty & personal care market is led by the United States with 101.29 billion U.S. dollars, while China is following with 70.57 billion U.S. dollars.
Certainly, one thing you'll notice after spending some time in the Netherlands is that people (well, Dutch women mostly) wear way less makeup than what you're used to.
South Korea: Known for its innovative products and skincare-infused makeup, South Korea has gained a massive following worldwide, particularly with the rise of K-beauty trends.
Results: We found distinct trends of personal care product use by race/ethnicity: Latina women typically used makeup most frequently; Black women used certain hair products or styles most frequently; and Vietnamese women were most likely to use facial cleansing products compared to other races/ethnicities.
Makeup products
For many makeup items, Black and Mixed Race women used these products the least often. Table 2 Age- and education-adjusted mean use per week of personal care products by race/ethnicity, with the highest mean per category in bold (CAPABLE Study, 2019–2020).
Diet plays a large role in keeping skin beautiful and fresh. Japan, China and other countries located in Asia have a rich diet of vitamins (specifically A and C, which benefit skin elasticity) and minerals including antioxidants from fruits and green tea. The Asian diet is very low in saturated and total fat.
Makeup dates all the way back to 6000 BCE, starting with the Egyptians. They created it as they believed makeup was next to godliness and that it appealed to the Gods; both men and women of all social classes wore makeup.
Japan has always been known for the most hi-tech and advanced skincare buys in the world. Here, the concept of “mochi skin” is central, meaning soft, plump, and hydrated skin, which is why Japanese beauty culture typically prioritises skincare over makeup.
The latest data find that 52% of the U.S. adult population wears makeup at least occasionally, while 29% wear it daily or weekly.
Koreans generally apply makeup every day because it offers sun protection, a major concern. A big focus of Korean skincare is skin lightening, which is why many Korean cosmetic products have brightening properties.
L'Oréal is the leading beauty products company with over $40 billion in global sales (Statista) L'Oréal remains the top player in the beauty industry, with around $18 billion more in sales than second-place Unilever.
Loreal leads the beauty industry market with the largest market capitalization of $250.62 billion as of 2022. Speaking of spending by country, the US spends the most in the beauty industry – 89.7 billion USD annually. Millennial women are the user group that buys the most – 38% of beauty products.
What is the cleanest country in the world? The cleanest country in the world is Estonia, according to a 2024 study by the Environmental Performance Index (EPI). The EPI is a collaboration between Yale and Columbia universities and the global think tank, the World Economic Forum (WEF).
All products are made in the USA with global ingredients.
The following 44 countries were still listed as least developed countries by the UN as of December 2024: Afghanistan, Angola, Bangladesh, Benin, Burkina Faso, Burundi, Cambodia, Central African Republic, Chad, Comoros, Democratic Republic of the Congo, Djibouti, Eritrea, Ethiopia, Gambia, Guinea, Guinea-Bissau, Haiti, ...
Findings indicated that non-Hispanic Blacks and Hispanics have accelerated aging, and non-Hispanic Whites have decelerated aging.
Average skin colors are seen as most attractive. Typically, tan is the average skin color, making it very attractive to most people. However, the most attractive skin color varies on preference, culture, and sex. A healthy skin complexion and rosy “glow” is always considered attractive.