Keep in mind that purple shampoo does not replace your regular shampoo and should only be used once or twice a week. Doss warns that there is such a thing as too much purple. “When you eliminate too much yellow, it visually ends up darker and a lot of people don't want it to look darker,” she says.
While purple shampoo is excellent for maintaining cool tones in blonde hair, remember that it is not a replacement for your regular shampoo. Using purple shampoo every day can cause your hair to look darker and dull, which is not what you want.
So, does purple shampoo damage your hair? No, it's not inherently bad for your hair, but it is definitely ruining your color. "Color-treated blonde hair is super light and it shows dark stains easily. But when hair is chemically-lightened (“lifted”) it can be dehydrated and extremely porous.
How often can you use purple shampoo on gray hair? It is widely recommended only using purple shampoo on gray once a week. If you only wash your hair once a week, I'd move to only using it once a month.
However, it's best to wait at least 48 hours after coloring your hair before using purple shampoo. This allows the color to set properly. When you do use it, follow the instructions on the bottle, as leaving it on for too long can lead to a purple tint if your hair is porous.
If you leave purple shampoo in your hair for 30 minutes, the risk of over-toning increases significantly. While purple shampoo is designed to neutralize brassy or yellow tones, leaving it on for an extended period can lead to overly cool or even purple-tinted hair, especially for those with light or porous hair.
Visually, this will make your hair look darker, and if you just went through the trouble of getting it colored blonder, this is probably something you are going to want to avoid. Purple shampoo should be applied in the shower or during a hair wash. While your hair is wet, apply the shampoo and lather it onto your hair.
Purple shampoo has been used for decades by hairdressers, mostly to help tone and neutralize blonde and gray hair, getting rid of brassy or yellow tones for an overall more cool-toned look.
If you have fine hair and want a purple shampoo that can neutralize brassiness without weighing down your strands, we recommend Morrocanoil Blonde Perfecting Purple Shampoo.
With a sulphate-free formula, it forms a cleansing lather on contact with water, and helps to neutralize unwanted brassiness, brighten and illuminate blonde hair. Ideal for use 2-3 times per week, or more regularly to neutralize unwanted tones, it helps to reveal more radiant and healthy blonde hair.
Too much purple tone in these products can cause the hair to look dull and over toned. The more orange the hair throws off from the shampoo lightening the natural hair, the more the public use the toning shampoo to tone out the warmth, resulting in over toned, murky, green/khaki, dull looking blonde hair.
Could I just put it in my hair and sleep on it to make it more effective? Zoe's answer: Leaving purple shampoo in your hair for longer than the recommended time is not always a good idea. The longer you leave it, the more pigments will be deposited on your hair and they could even stain it permanently.
One downside of purple shampoo is that overuse can lead to a purple or violet tint, especially if left on for too long. It's important to follow usage instructions to avoid this issue and to ensure the best results for your hair.
Brass usually shows up as yellow or orange tones in blonde hair and orange or red tones in brunette hair. Brassy hair is caused by an overabundance of warm pigments in your hair, usually caused by bleaching and the hair coloring process.
Let the shampoo sit for two to five minutes depending on how brassy your hair is and how ashy you like your color, then rinse thoroughly. The difference between two minutes and four minutes with purple shampoo is a big one so keep an eye out. It may be helpful to set a timer so you don't go over.
The shampoo does not lighten hair. Instead, it neutralizes yellow and brassy tones, making the hair appear brighter and more vibrant.
Opt for Darker Shades:
To create the illusion of thicker hair, consider opting for a slightly darker hair colour. Darker shades tend to absorb more light, making your hair appear denser and fuller.
Purple shampoo deposits violet pigments onto the hair's surface to help offset yellow tones. It's most commonly recommended for those with cool-toned blonde, gray, or silver strands but can also help warmer blondes strike the ideal balance of warm but not brassy.
If you are not blonde enough, your purple shampoo will not tone correctly. 2. Purple shampoos are different in their color make up. Some are more blue, some are more violet, some are lighter, and some are darker.
Red: a bold and daring choice that can create a stunning contrast with grey hair. This shade is perfect for those with warm skin tones. Purple: a unique, eye-catching shade that can add a pop of colour to grey hair. This hue is perfect for those with cool skin tones.
Ready to use your purple shampoo? Dispense into your palms, then rub your hands together before applying onto the hair. Massage in from root to tip, lathering the shampoo as you go. Focus on the areas that are particularly brassy to knock out those unwanted yellow tones.
Although purple shampoo can make your locks shiny and free of brassiness, the product can dry out your hair over time. To keep your hair healthy and soft, deep condition your hair several times a month after you use purple shampoo or when your hair begins to feel dry and frizz.