Makeup is like an artist's canvas, but your face is the canvas. Just as a painter uses colours and strokes to express feelings, makeup lets you express your personality and mood. It's a way to show the world who you are and how you feel on any given day.
Self-Expression: Makeup allows individuals to express their creativity and personality. Different styles and colors can reflect mood, identity, or artistic inclination. Enhancement: Many people use makeup to enhance their features, such as emphasizing the eyes, defining cheekbones, or achieving an even skin tone.
Makeup can be a form of self-expression and character. What's especially interesting about makeup is that it's one of the only forms of expressions primarily for women. Even fashion is becoming a more prominent way for men to express themselves, but, for the most part, makeup has remained just for women.
makeup provides a calm space and makes people feel closer to themselves. Makeup can be an external reflection and expression of a person, and it can make people feel a sense of self-control and balance (Triolo-Rodriguez, 2023).
Many individuals find that wearing makeup enhances their self-esteem and confidence. This can be especially important in social or professional settings. Makeup allows for personal expression and creativity. People can experiment with different looks, colors, and styles that reflect their personality or mood.
The Confidence Boost: Makeup's Psychological Magic
It's no secret that a touch of makeup can make us feel more attractive. The ability to enhance our features, camouflage perceived imperfections, and experiment with different looks can be incredibly empowering.
Makeup served as a symbol of wealth that was believed to appeal to the gods. Eyeliner in Egyptian art appeared on men and women as early as 4000 BCE. White powders to lighten skin tone and eye shadow were also used.
Experimenting with different colours and shades. Bringing your own artistic flair to a style. Playing around with makeup is just as creative and imaginative as painting, writing or making music. The face is the canvas and your cosmetics are the paint.
For example, it changes the perceived facial shape and appearance, modifies con- trast levels in the mouth and eye region, and alters skin texture (see Fig. 1 ). Such modifications can lead to large intraclass variations, re- sulting in false non-matches, where a subject's face is not successfully recognized.
Makeup helps in enhancing your appearance
Every woman wants to look her best, but it is often tough, this is where makeup can come in handy. A woman can use makeup to look outstanding and inviting. Best of all, makeup can enhance many of the natural features that a woman has.
Makeup is important today because it serves multiple functions: enhancing beauty, boosting confidence, providing skin care benefits, and allowing for self-expression and creativity. In our image-driven society, makeup helps many women feel more prepared to face various personal and professional situations.
“Makeup is art. Beauty is spirit.” “When life gives you Monday, dip it in glitter and sparkle all day.” "I wear makeup for me, myself, and I."
While makeup can affect people in positive ways like the rest of society such as building confidence and promoting self-expression. “I think makeup allows people to be their own person. When it comes to makeup hurting or helping people, I think it could go both ways.
Makeup as a form of self-expression
Makeup enables individuals to experiment with colours, texture and techniques to create striking and expressive looks. No single look dominates as consumers seek options and the chance to vary their makeup choices based on event, mood and/or feeling that day.
Confidence Booster:
For many, the ritual of applying makeup serves as a form of self-care, a moment of empowerment that allows them to step into their day feeling poised, capable, and ready to conquer the world.
One of the most notable effects of makeup is its ability to boost self-confidence. Applying makeup can be a ritual that allows women to take time for themselves, engaging in self-care and self-reflection.
Makeup can help enhance your appearance by concealing imperfections, evening out skin tone, and accentuating your features. It can boost self-confidence and improve one's self-esteem.
Makeup is believed to increase attractiveness through its effects on visual features, such as skin homogeneity [7] and facial contrast [8]. Makeup has been found to increase skin evenness, using both perceptual and physical measures [7], and skin homogeneity has been found to increase attractiveness [9].
Whether it's defining the eyes, sculpting the cheekbones, or adding a pop of color to the lips, makeup allows individuals to enhance their unique attributes. By embracing their natural beauty, individuals can boost their self-esteem and cultivate a positive self-image.
Throughout our history, humans have been driven by the urge to create and express themselves through various mediums like art, literature, and music. These modes of creative expression allow us to share our stories, helping us to relate to one another, understand the world around us, and feel less alone.
It's not about looking more youthful (only 20%), it's about looking prepared (73%), confident (62%) and positive (56%) 54% feel positive about getting older, only 6% say it's more bad than good. 95% think that makeup makes them feel more positive about how they look as they get older.
The Intersection of Beauty and Creativity
Just as a painter uses brush strokes to bring a canvas to life, an artistic makeup enthusiast uses brushes, pigments, and textures to create stunning visuals on the skin. This convergence of beauty and creativity transforms the face into a living, breathing work of art.
Makeup can make a difference in perceived physical attractiveness making you more approachable. When it comes to using different colours, (as you probably already know) they evoke different emotions; yellow makes you energised and focused whereas dark, serious colours like black make you feel powerful and confident.
After meeting with family friends who were plastic surgeons and dermatologists, Lima began writing her business plan with a mission to develop products that combined skincare with makeup to finally solve everyday beauty concerns. And thus, IT Cosmetics (which stands for innovative technology) was born.